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This web site has the following in the site, "Assess, Feedback, Report." We noticed that the web page also stated " Welcome to my Professional Portfolio! Ive designed this WordPress theme to help better organise my portfolio as I measure myself against AITSLs National Professional Standards for Teachers." It also said " What else is here? If youd like to see more of my work please feel free to head to my main site www. It looks great, Selena. I hope you figure out the exporting, looks like a clear way of keeping track." The header had Professional as the highest ranking optimized keyword. It is followed by Standards, Teacher, and AITSL which isn't as ranked as highly as Professional. The next words portfolio.teachertechnologies.com uses is NPSfT. MPST was included and might not be understood by search parsers.